Video Testimonials…………………It’s a NO BRAINER

Webcam_clip_art_smallVideo Testimonials………….It’s a NO BRAINER.

Video testimonials are much more effective than simple text………….You hear the facts but you can see the authenticity. But guys my #1 reason I like video testimonials is a unbiased customer communicates how awesome you are.

People have always valued opinions expressed directly to them.

Some marketers spend millions on high-tech advertising campaigns yet what really makes up a customer’s mind is not only simple but also free: a word of mouth recommendation from a trusted source.

Word of mouth is the primary factor behind 20 to 50 percent of all purchasing decisions. It’s influence is greatest when people are buying a product for the first time or when products are relatively expensive,factors that tend to make them conduct more research,seek more opinions,longer than they otherwise would.

McKinsey Quarterly

Quite a few of my readers (big cashers) and friends own online and offline businesses. And they have asked me how did I go about getting my video testimonials I  have been using for the last 3 months,for my  blog comment service  and  social media management.

The good news is that it’s really pretty simple… have to ask. Ask your client or customer to take a few minutes to give you a testimonial. You can do this face to face, or in writing format (“like an email interview”) or check  out  Google hangouts and make a quick video.

Today’s post I’m just going to show you the ‘7questions to ask your customer for a video testimonial.”

1.) Give me a one-minute history of your career. (or success) (Get them relaxed and comfortable. Everyone loves talking about themselves.)

2.)How did you get involved with our company?

3.)What was the reason that you chose us?

4.)Was price more important than service and quality? (This question gets to the value of the products/services you provide?

5.)Tell me what your experience has been with our products/services. (Ask for customer’s experience and wisdom.)

6.)How has working with us changed the way your company does business?

7.Why would you recommend us to someone else? (This is the key part of the testimonial).


1. Keep It Short and TO The Point

Audiences determine whether to watch videos based on two things your thumbnail and the videos length.

In order to maximize the impact of your video be sure to keep it short. In order for you to maintain their attention your video should be between 2 and 3 minutes.

2. Don’t Skimp on Quality

According to Brightcove 62% of consumers are more likely to have a negative perception of a brand that published a poor quality video.

Don’t have the equipment readily available? Work with someone that has experience and the correct equipment

Listen to both of the video testimonials below helped increase conversions 75%.

Check out my first video testimonial from small-biz owner George O’Reilly  Listen to Him.

Listen how e-commerce biz owner Ray Vandenberg  feels about our social media service..

So guys  I would recommend you try video testimonials  its working for us here at the

Cash blog. That’s going to be all for Today just a short share. Tell me how you guys feel in the comment section .

Keep sharing my content so I can reach more people and gain some traction. Take care guys and make sure you sign up for my updates.

6 thoughts on “Video Testimonials…………………It’s a NO BRAINER

  1. Hello Healthguy33 great seeing you again and thanks for leaving your input. That’s great we both agree video testimonials is the way to go. Thanks for taking time out your day to comment. Have a super day.

  2. Hello Kenny thanks for stopping,that’s music to a blogger’s ears you agree with me as far as video testimonials. It’s a no brainer isn’t it. Well I’m gonna keep using the testimonials and get you to sign up. Thanks for coming by it’s appreciated.

  3. Hello Wade thanks for stopping by and I’m glad you agree with me video testimonials is a good thing. No my customers agree to make the testimonial usually with the agreement the next service they buy has a 15% discount. Again thanks for your valuable input,and keep checking in big guy.

  4. I agree with you. Testimonial is always a strong but underused marketing tool. And to bring it to video, that’s just so powerful. I think one shouldn’t miss the opportunity to promote with video testimonial if we have the chance. In fact, there are certain programs that I’ve signed up after being convinced by the video testimonials.

  5. Hi Darrell
    I really like your advice on getting video testimonials.

    Making videos, in general, is becoming so much more important for online sites. People consuming information are moving towards this format online.

    With testimonials, I think people are afraid to ask for them, but if think about it, if you have happy customers, why not help them become raving fans.

    And when people are looking for a product, that personal review is so important to help them make that purchase decision. It will also help increase your brands’ authority.

    I do have a question, with your testimonials, do you offer incentives to your reviewers or are they just happy to offer the testimonial?



  6. Nice post and I agree with you 100% it is so much more pleasing to see a video testimonial. Rather than reading text and having to wonder if it’s legit or not. I like how you go into detail on the topic as we. Quality is king. A low quailty video testimonial will get low quality results.

    Great job, keep it up. I’m going to share this on my Facebook account.

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